Squad Busters nets 40 million installs in first thirty days, and $24m in net revenue

Supercell's Squad Busters: A Solid Start, But Falling Short of Expectations

Supercell's latest mobile game, Squad Busters, a MOBA RTS hybrid, has achieved 40 million installs and $24 million in net revenue within its first month. Its popularity is particularly strong in the US, followed by Indonesia, Brazil, Turkey, and South Korea.

However, these figures, while respectable, significantly lag behind Supercell's previous successes. Brawl Stars, for instance, generated $43 million in its first month, while Clash Royale amassed over $115 million. Furthermore, Squad Busters' install rate has shown a concerning downward trend, peaking at 30 million in its first week and dropping below five million by the end of the month. Spending has also declined since launch.

Supercell Fatigue?

The diminishing returns for Squad Busters, despite Supercell's apparent high hopes, raise questions about potential market saturation. Competitor Honkai Star Rail, for example, achieved a staggering $190 million in its first month, highlighting the significant gap.

While Squad Busters is a well-made game, its similarity to Supercell's existing titles suggests a possible case of "Supercell fatigue" among players. The game's long-term performance will be crucial in determining whether this is a temporary setback or a more significant trend.

For a look at other top mobile games released in 2024, check out our best mobile games of 2024 list! You can also explore our list of the most anticipated mobile games of the year for a glimpse into the future of mobile gaming.