Krafton's life simulation title inZOI has surpassed 1 million sales within its first week on Steam Early Access - marking the fastest launch milestone ever achieved by the South Korean gaming giant.
The Sims competitor debuted on March 28 and immediately captured attention when players discovered unexpected child interactions, prompting Krafton to patch what it described as a "technical oversight."
Despite this early controversy, inZOI maintains a 'Very Positive' rating on Steam and achieved:
- 175K peak Twitch viewers (#3 in Games category)
- #1 position on Steam's Global Top Sellers chart within 40 minutes of launch
The game's UGC platform Canvas saw explosive engagement:
- 1.2 million participants on launch day
- Over 470,000 user creations uploaded
IGN's Early Access review scored inZOI 6/10, noting: "This visually impressive life simulator shows ambition but lacks depth in its current state."
Krafton credits strategic pre-launch marketing and community engagement for building momentum, highlighting particularly strong interest in:
- Global showcase events
- Demo version trials
CEO CH Kim stated: "We're thrilled to introduce inZOI worldwide through Early Access. We'll maintain active player communication to develop this into Krafton's next major franchise."
inZOI's Most Memorable Creations
34 Images
Future roadmap highlights include:
- Mod support implementation
- Additional city environments
- Free updates until full release
Responding to player feedback, Krafton committed to rapid April hotfixes while acknowledging:
"The scale of global response presents new challenges as we refine our communication strategies during this Early Access period."
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