Haegin has made an exciting move by bringing their popular social gaming platform, Play Together, to Steam. Now available for both mobile and desktop users, the game supports cross-play, allowing seamless interaction between the two platforms. But why the shift to Steam now? Let's dive into some possible reasons.
For those new to Play Together, the game lets you create an avatar and explore Kaia Island, where you can socialize with others, engage in minigames, and even customize your own player home. While it has been a staple on mobile devices for some time, the PC release on Steam opens up a new avenue for growth.
My guess is that Haegin is aiming to attract a broader player base. Play Together shares similarities with many social gaming experiences on Roblox, yet it has primarily captured a mobile audience until now. The desktop version taps into a previously unexplored market.
With over 200 million downloads, Play Together's popularity is undeniable, often highlighted by its frequent in-game events and updates. Haegin's move to Steam, coupled with account-linking rewards and celebratory events, seems like a strategic effort to expand its reach. However, it's unlikely that the game will achieve the same level of success on PC as it has on mobile.
Yet, the goal might not be to replicate mobile success on PC. One of the key reasons for porting mobile games to desktop, as we often mention, is the inclusion of cross-play. This feature is crucial for retaining players who enjoy gaming across both platforms. Whether this will encourage longer playtime remains to be seen.
While you're taking a break from exploring Kaia Island, don't miss out on the latest updates on upcoming game launches with our regular feature, Ahead of the Game.