King is taking a significant step with the launch of Candy Crush Solitaire, its first simultaneous release across multiple platforms. This strategic move, facilitated by a partnership with Flexion, will see the game debut on the Samsung Galaxy Store, Huawei AppGallery, and other alternative app stores alongside the traditional Google Play and iOS App Store releases. This marks a major expansion for King, signifying a growing interest in alternative app store distribution.
King's decision to simultaneously launch Candy Crush Solitaire on these platforms suggests a belief that alternative app stores represent a significant opportunity to reach a wider audience. The company's considerable success with its match-three puzzle games, generating substantial revenue, makes this diversification strategy particularly noteworthy. The simultaneous launch underscores a shift in perspective, highlighting the growing importance of alternative app stores within the gaming industry. This move could indicate a broader trend among major gaming companies to explore and leverage these alternative distribution channels more aggressively.

For those interested in learning more about the Huawei AppGallery, exploring the 2024 AppGallery Awards offers insight into the platform's top-performing apps of the previous year.