At this year's Samsung Galaxy Unpacked event, the tech giant unveiled its latest lineup of 2025 Galaxy S25 smartphones. The series includes three models: the Galaxy S25, the Galaxy S25+, and the Galaxy S25 Ultra. All three variants are now officially released and available for purchase from Samsung and various other retailers.
For those looking to preorder, Samsung's official website is typically the best place to secure an unlocked Galaxy phone. By preordering directly from Samsung, you can enjoy a phone free of bloatware, along with instant savings, bonus Samsung credit for future purchases, and substantial trade-in values. Amazon also offers a compelling deal with a bonus gift card for those who prefer to buy through their platform.
If you reserved a Galaxy S25 ahead of the Unpacked event, you're in for additional savings. You can redeem a bonus $50 Samsung credit and enjoy enhanced trade-in values.
The Galaxy S25 is the most budget-friendly option in the new lineup. Priced at $799.99 for the 128GB model, it comes with a $50 Samsung credit. The S25 boasts the latest Snapdragon 8 Elite octa-core processor and 12GB of RAM, matching the performance of its higher-end siblings. It also features a triple-lens camera system inherited from the S24.
Bonus $50 in Samsung Credit
Samsung Galaxy S25 Unlocked (128GB)
$799.99 at Samsung
Bonus $100 Amazon Gift Card
Samsung Galaxy S25 Unlocked (128GB)
$799.99 at Amazon
Samsung Galaxy S25 Unlocked (256GB)
$859.99 save 6% $809.99 at Samsung
The Galaxy S25+ offers a premium experience, positioned as the mid-tier model in the 2025 lineup. The 256GB version is priced at $999.99 and includes a $100 Samsung credit. It features the same Snapdragon 8 Elite processor and 12GB RAM but comes with a larger 6.7" display, more internal storage, and a bigger battery with faster charging capabilities.
Bonus $100 in Samsung Credit
Samsung Galaxy S25+ Unlocked (256GB)
$999.99 at Samsung
Bonus $100 Amazon Gift Card
Samsung Galaxy S25+ Unlocked (256GB)
$999.99 at Amazon
Samsung Galaxy S25+ Unlocked (512GB)
$1,119.99 save 9% $1,019.99 at Samsung
As Samsung's flagship model, the Galaxy S25 Ultra is the pinnacle of the 2025 lineup. The 256GB variant is priced at $1,299.99 with a $100 Samsung credit, while the 512GB model is on sale for $1,299.99 with an $80 Samsung credit, and the 1TB version is discounted to $1,419.99 with a $60 Samsung credit. The S25 Ultra is equipped with top-tier hardware, including a lighter body, new Gorilla Armor 2 display glass with an improved anti-reflective coating, a sharper ultrawide lens, and 10-bit HDR video recording capabilities.
Bonus $100 in Samsung Credit
Samsung Galaxy S25 Ultra Unlocked (256GB)
$1,299.99 at Samsung
Bonus $200 Amazon Gift Card
Samsung Galaxy S25 Ultra Unlocked (256GB)
$1,299.99 at Amazon
Bonus $80 in Samsung Credit
Samsung Galaxy S25 Ultra Unlocked (512GB)
$1,419.99 save 8% $1,299.99 at Samsung
Bonus $60 in Samsung Credit
Samsung Galaxy S25 Ultra Unlocked (1TB)
$1,659.99 save 14% $1,419.99 at Samsung
"The Samsung Galaxy S25 Ultra is an incredibly versatile, elegant, and powerful phone. It should stand out as the best Samsung has to offer, but after years of iteration on this device and a price tag that sets it certainly above many of its competitors (except Apple), the Galaxy S25 Ultra frequently had me asking, “is this the best Samsung can do?” Samsung’s displays, once the best, now have little to stand out from the many excellent competitors. The phone’s performance may top the charts briefly, but quickly sinks below the competition in sustained usage. And even the technically impressive cameras fail to offer the character that might make them lovable. Samsung really needed near-perfection this year, and all it delivered was greatness."
Towards the end of its Galaxy Unpacked presentation, Samsung teased a quick glimpse of a potential slimmer "Edge" smartphone. Unfortunately, we didn't get any other official information outside of that sizzle reel cameo, so we don't know where it fits in the Galaxy S25 product stack (if at all), and when we expect this phone to be released.
The incorporation of AI has been at the forefront of CES 2025, and Samsung continues to follow suit with its own Galaxy AI algorithm. AI smartphone integration is still in its fledgling state, and we expect its utility will continue to improve with updates down the road. Unlike Apple, you will not need to upgrade to a new 2025 model to take advantage of Galaxy AI. Many features will be (or are already) backwards compatible with older models, although, of course, newer models will be able to take better advantage of more demanding features.
The Galaxy S24 Ultra was our favorite Android phone of 2024. In our Galaxy S24 Ultra review, Jacqueline Thomas wrote that "the Samsung Galaxy S24 Ultra is an incredible smartphone. It might look like yet another Galaxy device, but its titanium chassis and powerful processor makes this a durable gaming phone that can outrace the best of them."
The less expensive Galaxy S24 Plus was also a solid winner in our books. In our Galaxy S24 Plus review, Mark Knapp wrote that "the Samsung Galaxy S24 Ultra is the best Android phone you can buy right now, but at $1,299, it really needs to be. This is not only the fastest gaming phone you can buy today, but with its premium titanium chassis, it might just be the most durable. Samsung is sweetening the deal a bit by adding a huge variety of AI tools, but many of them will probably be forgotten after you've been using the phone for a while. Still, don't let that get you down: If you want a premium Android phone in 2024, it's hard to imagine getting anything else."
For more big tech news for this month, check out our CES 2025 hub for everything that was announced, including Nvidia's newest graphics cards, Lenovo's latest handhelds, and other reveals in gaming tech that caught our eye.
IGN's deals team has a combined 30+ years of experience finding the best discounts in gaming, tech, and just about every other category. We don't try to trick our readers into buying things they don't need at prices that aren't worth buying something at. Our ultimate goal is to surface the best possible deals from brands we trust and our editorial team has personal experience with. You can check out our deals standards here for more information on our process, or keep up with the latest deals we find on IGN's Deals account on Twitter.
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